The year 2025 marks the 20th anniversary of Yihang Tires’ establishment. From a small county-level tire factory starting out on the banks of the Bohai Bay to a professional tire enterprise that has gradually expanded into overseas markets today, Zhanyou’s growth trajectory vividly reflects the rapid development of China’s industry—evolving from following others in technology to taking the lead in innovation.
Recently, the first stop of Yihang Tires’ 20th anniversary celebration kicked off grandly in Dongying, Shandong. Nearly 100 distributors from various regions gathered here to witness this important moment of historical significance.
Serving the Nation Through Industry: Starting from Scratch, Steadily Stepping into a New Stage of Growth
Zhanyou’s 20 years are not only an epic of struggle for China’s tire industry but also a passionate movement written with innovation as the pen, depicting the journey of transformation and development.
“After 20 years of trials and hardships, we have grown from a locally rooted enterprise to a powerful manufacturer with production bases established in multiple locations. This is not only a glory for Zhanyou itself but also a solid footprint of our contributions to the construction of the mobility ecosystem,” said Chairman Tong of Yihang Tires in his speech at the celebration.
Overseas business, as a key focus area of Yihang Tires, is the core growth engine for the enterprise to achieve its “2030 Strategic Goals” in the future—emphasized the Chairman of Yihang Tires.
Twenty years is not only a milestone of past achievements but also a new starting point for future development. Starting from Zhaoyuan and gradually expanding into overseas markets, Yihang is steadily moving forward with greater confidence toward the vision of “building a high-quality tire enterprise.” From upgrading from traditional “manufacturing” to intelligent “smart manufacturing,” Zhanyou will continue to increase investment in R&D and innovation, integrating the concepts of safety, green development, and intelligence deeply into its product DNA. From deepening its presence in the “domestic market” to expanding into “overseas markets,” the enterprise will steadily advance its foreign trade business, fully demonstrating the strong strength of Chinese brands in the international market!
